So, you get on the hunt for an all-in-one sales and marketing system. You have actually probably jumped in between a lots tabs contrasting tools like ClickFunnels, Kajabi, Kartra, Systeme.io– you call it. And afterwards … bam! You come across GoHighLevel Custom Objects.
Now, possibly you’re questioning, “Is GoHighLevel really the remedy I’ve been searching for, or simply another hyped-up jack-of-all-trades platform that underdelivers?” Good inquiry. Because when it pertains to running a digital firm or selling services online, the incorrect tool can throw away both your time and your peace of mind.
Let’s break this down– actual talk, no fluff. By the end of this, you’ll recognize whether GoHighLevel (or GHL, if you such as to maintain it brief) is the appropriate move for you.
What Is GoHighLevel?
Visualize this: you ditch your email marketing tool, your CRM software, your landing page builder, your visit scheduler, your funnel builder, and your course platform– done in eventually.
That’s sort of what GoHighLevel assures.
It’s designed for digital firms, marketing experts, and SaaS resellers who are tired of managing 10 different tools to get one job done. From CRM and email marketing to automation, sites, SMS, social scheduling, and also course production– GoHighLevel intends to be your one-stop marketing maker.
But here’s the twist: it’s really constructed with agencies in mind. If you’re a solo material designer or influencer, you might feel like a visitor at an event meant for someone else. More on that later.
First Impressions: Cumbersome or Capable?
You know how some systems simply really feel intuitive the minute you log in? Yeah … GoHighLevel isn’t rather that.
In the beginning glance, the user interface seems a little bit all over the place. There are setups in 3 various areas– why? It’s like searching for your car type in someone else’s home. You’ll eventually figure it out, yet not without a little aggravation.
Once you surpass that strange UX layout, things begin to click. The dashboard offers you efficiency stats, lead resources, conversion prices, job assignments, KPIs– all arranged in adjustable dashboards. You can also produce different views for every customer, which is chef’s kiss if you’re handling multiple companies.
It’s not excellent. But if you like dashboards that provide you immediate organization understanding, GHL delivers.
Unlimited Funnels?
Let’s be real. If you have actually made use of ClickFunnels, you recognize exactly how rapidly their page restricts sneak up on you. But with GoHighLevel? You obtain unrestricted funnels, unrestricted pages, unrestricted items– best out of the gate at just $97/month. That alone might save you hundreds.
And building funnels? Pretty simple. There are 1,000+ templates prepared to go, or you can roll up your sleeves and develop from square one with their drag-and-drop editor. It’s not quite as slick as Webflow or Elementor, but also for the majority of agencies? Absolutely strong.
Plus, there’s an awesome feature called Snapshots. Think of it like duplicating your best-performing funnel– including automation and settings– and recycling it for an additional customer. You’ll conserve hours. Maybe even days.
Oh, and if you’re moving from ClickFunnels, there’s a direct import device. No rebuilds needed.
Web Page Builder That Obtains the Work Done
Let’s talk websites. The GHL builder isn’t attempting to win layout awards. However, for useful, lead-focused websites? It works.
You can personalize templates, make use of international sections for consistent branding, and established conversion-ready web pages faster than you would certainly anticipate. Wish to add your agency’s brand name kit? The Brand Boards area allows you do just that– fonts, shades, logo designs– ball of wax.
It’s not as progressed as Elementor (you will not find parallax scrolling or activity results below), yet the integration with GHL’s automations provides it a solid side. Whatever links– types, calendars, e-mails, CRM– so your site visitors never fall through the cracks.
Email Marketing: Powerful, But … Complicated
Okay, below’s where points obtain a little dicey.
GHL’s email marketing is surprisingly powerful. You can create sequences, established triggers, nurture leads, send out deserted cart e-mails, run split tests– the entire automation playbook. You even get analytics to see what’s functioning and what’s not.
Yet below’s the kicker: deliverability can be hit-or-miss.
GHL relies upon Mailgun for email shipment (unless you switch over to their internal LC Email solution), and lots of users report decrease in open rates compared to even more polished platforms like ConvertKit or ActiveCampaign. It’s something you absolutely wish to evaluate before migrating your whole checklist.
And the price? Emailing 30,000 calls at $0.01 per e-mail builds up quick. You could blow previous $300/month simply on email alone. That’s more than their $297 “Endless” plan. Yikes.
Also, despite the buzz regarding thousands of email templates, you’ll possibly only see a handful unless you remain in Firm Mode or the top-tier reseller plan. If you’re anticipating a dynamic email template library? Prepare to be underwhelmed.
Workflow Automation That’s Actually Helpful
This is where GHL starts to shine once again.
You can produce quite advanced automations without requiring a tech degree. Believe: if somebody submits a kind, send them a text, designate a job to your VA, and move the introduce a pipeline– all instantly.
And we’re not just talking e-mail here. GHL incorporates text, voicemail declines, Facebook Carrier, and even telephone call into your workflows. It’s like a digital Swiss Army knife for lead nurturing.
Intend to segment based on habits? Done. Trigger actions by day, tags, or form entries? Easy. Establish abandoned cart messages? Absolutely.
If you’re tired of patching with each other automations throughout five systems, this will seem like a breath of fresh air.
The CRM Is Seriously Underrated GoHighLevel Custom Objects
If you’re made use of to CRMs that feel cumbersome or overly “company,” GoHighLevel’s CRM will certainly shock you.
It’s designed with agencies in mind, so it concentrates on leads, pipelines, and conversions– not long-term customer assistance (like HubSpot does).
You can track conversations, appoint jobs, step leads via custom pipelines, decrease voicemails, send out SMS messages– all from one sight. Plus, the Social Planner aids you routine and manage posts throughout platforms like Facebook, Instagram, and LinkedIn.
You can likewise develop visit calendars, installed them on your site, and integrate them directly right into workflows. A lead books a call? Boom– automated confirmation email, reminder message, job assigned to your sales rep.
It’s all attached.
Where GoHighLevel Falls Short?
Let’s not sugarcoat points.
GoHighLevel isn’t perfect, and it’s not for everyone.
If you’re a solo creator aiming to develop programs or a membership website, GHL could really feel a little clunky. You will not get the sleek program builder that platforms like Kajabi, Teachable, or Podia offer. There’s no fancy trainee control panel. No community tools built in.
It’s a “adequate” program feature. Not terrific. Tolerable. Just … functional.
Also, the UI still feels like it’s playing catch-up with the competitors. Setups are spread. Some features are buried. And truthfully, the system still seems like it was constructed by designers– not designers.
Who’s GoHighLevel Truly For?
Here’s the bargain: GoHighLevel was constructed for you if you run a digital company or you’re re-selling SaaS to other companies.
Why? Since:
- You can manage several customers under one account.
- You obtain endless funnels, items, and websites.
- You can duplicate entire arrangements utilizing Snapshots.
- You can resell GoHighLevel as your very own well-known software application (through their SaaS Mode).
So if you’re servicing B2B customers, running paid advertisements, marketing solutions, or building lead-gen systems for others– this platform makes a great deal of feeling.
But if you’re simply attempting to launch a single online program or build a quite landing page for your blog? You’re probably better off with something easier and much more design-focused.
Let’s Talk Rate
GoHighLevel has 3 core pricing plans:
- $97/month: Fundamental features, one account GoHighLevel Custom Objects
- $297/month: Unrestricted accounts and features
- $497/month: SaaS Reseller Setting (white-labeling, advanced support, etc).
Compared to piling ClickFunnels + ActiveCampaign + Calendly + Teachable + Zapier, this is a ridiculous deal. You could be saving $300–$700/month without compromising essential features.
Conclusion
If you’re running a digital firm and want a single system that can manage CRM, e-mail, SMS, sites, funnels, and automation– GoHighLevel is an overall game-changer. Seriously.
Is it harsh around the sides? Certain. Yet the time and money you save by abandoning five other tools more than offsets the peculiarities.
Feel in one’s bones what you’re entering. If you require world-class style or niche-specific devices like a durable training course system or community builder, GoHighLevel might leave you desiring a lot more.
Yet if your top priority is functionality, flexibility, and scale?
After that yes, GoHighLevel’s worth your time. Just possibly offer yourself a weekend break to determine the control panel.