So, you’re on the hunt for an all-in-one sales and marketing platform. You have actually probably bounced in between a lots tabs comparing devices like ClickFunnels, Kajabi, Kartra, Systeme.io– you name it. And then … bam! You stumble across GoHighLevel Playbooks.
Currently, possibly you’re questioning, “Is GoHighLevel really the service I’ve been searching for, or just an additional hyped-up jack-of-all-trades platform that underdelivers?” Excellent inquiry. Due to the fact that when it pertains to running a digital company or offering services online, the incorrect device can waste both your time and your sanity.
Let’s break this down– genuine talk, no fluff. By the end of this, you’ll recognize whether GoHighLevel (or GHL, if you such as to maintain it short) is the appropriate move for you.
What Is GoHighLevel?
Imagine this: you ditch your email marketing tool, your CRM software, your landing page builder, your visit scheduler, your funnel builder, and your training course system– all in eventually.
That’s sort of what GoHighLevel guarantees.
It’s made for digital agencies, marketers, and SaaS resellers who are tired of managing ten different devices to obtain one task done. From CRM and e-mail marketing to automation, internet sites, SMS, social scheduling, and also training course production– GoHighLevel intends to be your one-stop marketing maker.
But here’s the twist: it’s actually built with firms in mind. If you’re a solo web content developer or influencer, you may seem like a guest at a celebration meant for someone else. Much more on that later.
First Impressions: Clunky or Capable?
You recognize exactly how some platforms simply feel user-friendly the moment you visit? Yeah … GoHighLevel isn’t quite that.
Initially glance, the user interface appears a little bit everywhere. There are settings in 3 various areas– why? It’s like looking for your automobile type in another person’s house. You’ll eventually figure it out, but not without a little stress.
Once you get past that odd UX layout, points begin to click. The dashboard gives you performance stats, lead resources, conversion prices, task projects, KPIs– all arranged in customizable dashboards. You can even create different sights for every client, which is chef’s kiss if you’re taking care of multiple businesses.
It’s not best. But if you like dashboards that offer you instant organization insight, GHL provides.
Endless Funnels?
Let’s be genuine. If you’ve utilized ClickFunnels, you understand just how quickly their page limits creep up on you. But with GoHighLevel? You get unrestricted funnels, unlimited pages, unrestricted items– best out of the gate at just $97/month. That alone can conserve you hundreds.
And structure funnels? Pretty simple. There are 1,000+ templates all set to go, or you can roll up your sleeves and build from scratch with their drag-and-drop editor. It’s not quite as slick as Webflow or Elementor, however, for the majority of firms? Entirely strong.
Plus, there’s a killer feature called Snapshots. Think about it like duplicating your best-performing funnel– including automation and settings– and recycling it for one more client. You’ll conserve hours. Perhaps even days.
Oh, and if you’re migrating from ClickFunnels, there’s a direct import tool. No rebuilds needed.
Web Page Builder That Obtains the Work Done
Let’s speak sites. The GHL builder isn’t trying to win layout awards. But also for practical, lead-focused web sites? It functions.
You can customize templates, use worldwide areas for constant branding, and set up conversion-ready web pages much faster than you ‘d anticipate. Intend to add your firm’s brand name kit? The Brand Boards area lets you do just that– fonts, shades, logos– the whole shebang.
It’s not as progressed as Elementor (you won’t locate parallax scrolling or motion impacts here), however the integration with GHL’s automations offers it a solid edge. Everything attaches– forms, calendars, e-mails, CRM– so your visitors never ever fall through the cracks.
Email Marketing: Powerful, But … Complicated
Okay, here’s where points obtain a little dicey.
GHL’s e-mail marketing is remarkably effective. You can produce sequences, established triggers, support leads, send deserted cart e-mails, run split examinations– the whole automation playbook. You even obtain analytics to see what’s functioning and what’s not.
However here’s the kicker: deliverability can be hit-or-miss.
GHL counts on Mailgun for email distribution (unless you change to their internal LC Email solution), and several individuals report decrease in open prices contrasted to even more refined systems like ConvertKit or ActiveCampaign. It’s something you absolutely intend to examine prior to migrating your whole listing.
And the cost? Emailing 30,000 calls at $0.01 per email adds up quick. You can blow past $300/month simply on e-mail alone. That’s greater than their $297 “Limitless” plan. Yikes.
Likewise, despite the buzz concerning thousands of email templates, you’ll probably only see a handful unless you’re in Agency Mode or the top-tier reseller plan. If you’re expecting a dynamic e-mail template collection? Prepare to be underwhelmed.
Workflow Automation That’s Actually Helpful
This is where GHL starts to beam once again.
You can develop rather advanced automations without requiring a tech degree. Think: if someone submits a kind, send them a message, appoint a task to your VA, and move the lead into a pipeline– all immediately.
And we’re not simply chatting email below. GHL integrates text, voicemail declines, Facebook Carrier, and even telephone call into your workflows. It’s like a digital Swiss Army knife for lead nurturing.
Wish to section based upon habits? Done. Trigger activities by day, tags, or form entries? Easy. Establish deserted cart messages? Definitely.
If you’re tired of patching together automations throughout five platforms, this will seem like a breath of fresh air.
The CRM Is Seriously Underrated GoHighLevel Playbooks
If you’re made use of to CRMs that feel cumbersome or extremely “business,” GoHighLevel’s CRM will shock you.
It’s created with companies in mind, so it concentrates on leads, pipelines, and conversions– not long-term consumer support (like HubSpot does).
You can track conversations, assign tasks, move leads via personalized pipelines, drop voicemails, send SMS messages– all from one sight. Plus, the Social Organizer helps you timetable and handle articles throughout systems like Facebook, Instagram, and LinkedIn.
You can also develop consultation calendars, installed them on your website, and integrate them directly into workflows. A lead publications a phone call? Boom– automated confirmation e-mail, suggestion text, task appointed to your sales rep.
It’s all linked.
Where GoHighLevel Falls Short?
Let’s not sugarcoat things.
GoHighLevel isn’t perfect, and it’s not for everyone.
If you’re a solo designer looking to construct courses or a membership website, GHL may feel a little confusing. You will not get the refined program builder that systems like Kajabi, Teachable, or Podia deal. There’s no fancy student dashboard. No community tools constructed in.
It’s a “adequate” training course feature. Not wonderful. Okay. Just … functional.
Likewise, the UI still feels like it’s playing catch-up with the competitors. Settings are spread. Some features are hidden. And truthfully, the system still feels like it was built by designers– not designers.
Who’s GoHighLevel Truly For?
Below’s the offer: GoHighLevel was constructed for you if you run a digital company or you’re marketing SaaS to various other businesses.
Why? Due to the fact that:
- You can take care of multiple customers under one account.
- You obtain endless funnels, products, and sites.
- You can clone entire configurations making use of Snapshots.
- You can re-sell GoHighLevel as your very own branded software application (through their SaaS Mode).
So if you’re servicing B2B clients, running paid advertisements, marketing solutions, or structure lead-gen systems for others– this system makes a great deal of feeling.
However if you’re simply attempting to launch a solitary online course or build a quite landing page for your blog? You’re most likely better off with something simpler and a lot more design-focused.
Let’s Talk Cost
GoHighLevel has three core pricing plans:
- $97/month: Standard features, one account GoHighLevel Playbooks
- $297/month: Unrestricted accounts and features
- $497/month: SaaS Reseller Mode (white-labeling, sophisticated support, etc).
Compared to stacking ClickFunnels + ActiveCampaign + Calendly + Teachable + Zapier, this is an insane bargain. You could be conserving $300–$700/month without compromising essential features.
Verdict
If you’re running a digital agency and want a single system that can handle CRM, email, SMS, sites, funnels, and automation– GoHighLevel is a complete game-changer. Seriously.
Is it harsh around the edges? Certain. However the time and cash you save by ditching five various other devices more than offsets the quirks.
Just know what you’re entering into. If you require first-rate style or niche-specific tools like a robust program system or community builder, GoHighLevel might leave you wanting much more.
However if your priority is functionality, versatility, and range?
Then yeah, GoHighLevel’s worth your time. Simply maybe provide yourself a weekend break to determine the dashboard.